Business Advice

Social Media’s Role in Lead Generation and Sales

Rachel Strella  -  Apr 12, 2015  -  , , , ,  -  No Comments
In the past few weeks, I’ve corresponded with several start-ups regarding social media marketing as part of their business launch. One prospective customer asked me the reasonable number of customers that he could expect for the campaign – and the cost per customer acquisition. This type of question is one

Read More

Internet Personality Types: How to Handle Them

Rachel Strella  -  Mar 29, 2015  -  , , , ,  -  No Comments
By Lauren Galli, #Strella Creative Director Considering that the words troll, lurker, and creeper are now part of the American vernacular, it may be safe to say that the influx of internet personality types isn’t lessening anytime soon.  We’ve all had our negative experiences with Facebook, Twitter, and Instagram whether

Read More

LinkedIn: Don’t Miss This Opportunity To Rock Your Profile

Rachel Strella  -  Mar 22, 2015  -  , , ,  -  No Comments
LinkedIn is one of the most heavily-used professional social media sites available. The channel, now at nearly 350 million users, offers an opportunity to showcase your education, past experience, and volunteer opportunities while connecting with other professionals. I was recently contacted by a marketing professional looking to beef up her

Read More

Snapchat is the New Black

Rachel Strella  -  Mar 15, 2015  -  , , , , ,  -  No Comments
by Stephanie Rice, #Strella Administrative Support  and Huge Snapchat Fan Snapchat, a photo-based mobile application, is one of the newer social sites available. It follows closely behind Facebook and Instagram in the top five of the most popular social sites available today. In fact,  a recent $200 million investment from

Read More

Time: How We Spend It and Why That Needs to Change

Rachel Strella  -  Mar 08, 2015  -  , , , , ,  -  No Comments
I’ve been thinking a lot about time, which seems even more scarce now that we’ve set our clocks to Spring Forward. Most recently, I’ve been thinking about time in the context of how much we really give ourselves, especially those who are small business owners. In my last blog, I

Read More
Page 1 of 29123...1020...Last »
  • Subscribe To My Blog

  • Blog Categories