“Does everybody know what time it is?” Say it with me…”Tool Time!” If you were also a lover of 90s sitcoms, I’m sure you recognize that reference! Similar to the premise of the show within a show, I’m sharing some of my favorite tools, tips, and tricks as a member of the Gig Economy. While viewers of “Tool Time” may have been seeking advice for...
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Sara Rusniak
I just returned home from an eight-day vacation to Montego Bay, Jamaica. Before leaving Pennsylvania for my tropical respite from work and winter, I set my automatic reply on my email. It’s what most people do when they will be out of the office for an extended time, correct? But just because many of us set up auto-responses, does it make it the right thing...
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Rachel Strella
Social media is a staple in our daily lives, which makes it easy to take it for granted. We have to remember that while technology is a great thing, we are still interacting with people – and, as such, we need to maintain a level of appropriateness. As we continue our journey of modern communication, here are a few things to avoid. Don’t… Engage with...
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Rachel Strella
Technology is amazing. It allows us to connect more easily with people, access information more quickly, and automate much of our lives. However, technology has its downsides, too. Excessive screen time is a concern for today’s youth—and employees. The full impact of staring at a computer screen for hours on end every day has yet to be determined. Some argue that it’s made us more...
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Sara Rusniak
Achieving goals of any sort involves doing more of the right things. Marketing and social media goals are no exception. How can you better ensure your social media efforts will help you accomplish your brand’s objectives in this new year? Below, I’ve shared some tips to help you. Think first. Then post. Remember that what you post on your personal social media accounts can affect...
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Rachel Strella