On Monday, I returned from Michele Scism’s second live event called Take Action Get Profits in Orlando. Michele held the first event earlier this year in Dallas, which you can read about here. I’ve found that what Michele says is true: each time we attend an event, we learn something new because each time we […]
On Monday, we interviewed Ken Mueller proprietor of Inkling Media, for the first part of a two part series. The second part this interview is posted below! I have clients and colleagues who find Twitter to be cumbersome. I know this is the favorite social network of many social media professionals, including you. What do […]
The following is Q&A with Ken Mueller. Muller is the proprietor of Inkling Media, with 30 years of experience in the media industry. What things are most troubling for business owners who market their business using social media and how does your business help to solve these challenges? First – and most important – is […]
More and more small business owners are looking to hire social media managers to help with their online marketing needs, but many of them are finding that they have more questions than answers when it comes to getting started. What can a social media manager do for a business? How does a business know it’s […]
For small business owners, there are plenty of social media “pains” that can hinder an effective social media presence. Here are a few tips for overcoming these obstacles. #1: Time: Don’t try to do it all Small business owners often wear many hats and tend to push marketing – including social media – to the bottom […]
Have you ever taken a leap of faith? I sure did, almost a year ago when I started my business. It was a leap to invest the money into starting a business. It was another leap to decide to quit my job two months later and focus on the business full-time. It was a leap […]
I recently spoke to the group, ExecConnect PA, about social media maintenance. If applied correctly, you can create a strategy to accompany your social media efforts that takes just 15-30 minutes a day. Most in the group were surprised by this knowledge as they find themselves getting trapped in the fishnet of some common social […]
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