Category: Twitter/X

September 8, 2019
Social Media: 20 Years, 3 Takeaways

The top three takeaways as you consider the best social media sites for your business.

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August 11, 2019
Social Media Explained?

Social media explained in the Twitter maximum character allowance!

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October 19, 2014
LinkedIn, Facebook and Twitter: Top Do’s and Don’ts

I was recently asked to contribute social networking tips for business professionals as a sidebar for a women's publication. The issue won’t hit the stands until March 2015, but it’s a great time to share some of my tips here! LinkedIn Do complete your profile. LinkedIn is THE professional medium. In order to build credibility, it’s essential […]

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February 23, 2014
How to Reach Influencers on Social Media

A unique advantage of social media is the opportunity to reach out directly to influencers and form a relationship. An influencer is a leader; someone who carries clout in an industry.  For example, Guy Kawasaki may be considered a top sales influencer or Suze Orman, a top financial influencer. Making an authentic connection with an […]

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November 10, 2013
5 Quick Sources of Social Media Content

As social media manager, I spend the majority of my day writing content for client social media sites and blogs.  Most of our clients send us information about their business, which helps us with the process of developing content. However, there are also a good number of times when we need to rely on outside […]

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September 22, 2013
Twitter in Crisis: This Deaf Woman’s “Best Friend”

This week is National Deaf Awareness Week. Some of you may know that I have a hearing disability, which has affected my life in ways the written word cannot justify. I give credit to those who don’t let their disability prevent them from accomplishing amazing things, including today’s guest blogger, Joyce Edmiston. Joyce is a […]

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August 25, 2013
3 Common Twitter Complaints and What to Do about Them

While social media has made our personal and business connecting much faster and more refined, it’s not without a host of challenges. We’ve encountered more issues with Twitter than other social sites, but we’ve also found a few solutions to help navigate them. If you’ve ever experienced a Twitter hiccup, I hope this blog will […]

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May 26, 2013
Take Twitter to the Next Level

Last week, I taught my first-ever Twitter 201 workshop at Central Penn College. The workshop registrants consisted of both Twitter 101 attendees and Twitter users who wanted to go beyond the basics of Twitter. We touched on the following areas of Twitter advancement: Finding a niche and voice Leveraging content, hashtags, and mentions Building a […]

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March 17, 2013
The Perfect Tool For Unlocking Twitter’s Potential

Of all the social media channels, Twitter is the most difficult to understand and use, especially for those who are unfamiliar with other popular forms of social media. Words like “hashtag,” “re-tweet” and “handle” can seem like a mysterious foreign language, and the 140-character limit makes using Twitter even more challenging. These factors keep many […]

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