Tag: Social Media Manager

July 22, 2018
5 Social Media Mistakes PLUS the Number 1 Mistake to Avoid

Navigating the world of social media marketing doesn’t have to be a nerve-wracking experience. Knowing what to say and when to say it is probably the easiest way to summarize what your core strategy should be to get real results in terms of visibility as well as profitability. When talking about social media marketing, it […]

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July 15, 2018
Rice Report: Details Matter - 3 Steps to Team Mastery

In 2013, I had two life-changing events happen - I became a mother and I accepted an administrative position with #Strella Social Media. In the years of doing both, I have learned a lot about my abilities and my capacity to juggle multiple priorities. The one thing that’s helped me in both roles is mastering […]

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July 8, 2018
6 Tips to Help You Stay Focused During the Summer

As a business owner, I’ve found that the summer months have a way of challenging my ability to focus. Do you find that this time of year makes it more difficult to concentrate and stay on-task? I know many other professionals who struggle as well when visions of sunny days, balmy breezes, and vacation getaways […]

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July 1, 2018
10 Social Media Pet Peeves That Can Squash Your Professional Reputation

Have you seen those Farmers Insurance TV commercials that end with, “We know a thing or two because we’ve seen a thing or two?” I love that tagline, and it is fitting for describing my team's experience in working in the social media industry. Indeed, we have “seen a thing or two” when helping clients […]

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June 24, 2018
What the Heck Is Up With LinkedIn Hashtags?

You may have noticed that when you log into LinkedIn, there is now a list of “hashtags you follow” on your home page. And when making a LinkedIn post, you might have been prompted to include a hashtag. In fact, I was required to include a hashtag in a recent post! If you’re wondering, “What’s […]

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June 17, 2018
Rice Report: What I’ve Learned From Growing A Team

I’ve recently been named to the Director of Human Resources for #Strella Social Media. As I’ve evolved from trainee to trainer in the organization, I’ve learned a few things along the way. Here are a few questions to consider to ensure your team is positioned for growth. Do they fit your company culture and values? […]

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June 10, 2018
Why Content Consistency Is Key

Nearly every client we work with has one thing in common:  Before they worked with us, they lacked consistency with their social media efforts. They get busy and push social media marketing to the bottom of the to-do list – sometimes, to a point of no return. I see this frequently with those who have […]

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June 3, 2018
How to Keep Up with the Constant Changes in Social Media

Colleagues, clients, and friends often tell me how difficult they find it to keep up with the never-ending changes in social media. I agree that it's challenging; social media platforms regularly add and remove features, change guidelines, and update algorithms. However, dealing with all of that doesn’t have to be cumbersome. With the right plan […]

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May 20, 2018
The Advantage of the Content Long Game

On Friday, I received an inquiry through the #Strella website from what appeared to be a small business owner looking for social media help. It wasn’t until my husband saw the online form – and called me out – that I realized this business owner was a former professional athlete. He isn’t the first celebrity […]

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Strella Social Media
1412 N. 6th Street
Harrisburg, PA 17102