Category: Social Media Manager

December 26, 2012
The Connection Between Communications and Social Media

The following is a guest blog from my husband, Pete Strella. You never know what to expect when you’re meeting with potential clients, and Rachel has recently fielded some surprising questions when discussing her experience in being qualified to provide social media services for certain companies. When Rachel brought this to my attention, I didn’t […]

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December 16, 2012
Making the Difficult Decision to Charge for Social Media Consultations

By Rachel Over the years, there have been many instances in which I’ve had multiple meetings with potential clients about their social media presence. After investing many hours in outlining potential strategies in the hopes of landing their business, many prospects have instead taken these suggestions for their own internal use rather than hiring me. […]

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September 16, 2012
“Outsourcing Social Media Gives Us More Time to Focus on Our Patients,” Says Client!

Every other month, we interview one of our management clients to ask them about their experience in social media. This month, we caught up with Batbayar Damdin of Tian Shi Acupuncture in Harrisburg. Be sure to check out their blog, Facebook fan page, Twitter handle, and YouTube channel. There are many business owners who have […]

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July 8, 2012
Social Media: It’s A Matter Of HOW You Will Engage…Not If You Will Engage!

Every other month, we interview one of our management clients to ask them about their experience in social media. This month, we speak with Sylvia Hepler, owner of Launching Lives, an executive coaching business.  Be sure to check out her blog, Facebook fan page, Twitter handle, YouTube channel, and LinkedIn Company Profile! There are still […]

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May 13, 2012
“People Talk About Us,” Says Client About the Impact of Social Media

Every so often, we interview one of our management clients to ask them about their experience in social media. Cheryl Garman This month, we spoke with Cheryl Garman, Co-owner of Pazazzz, a unique and fabulous home décor shop located in Central PA. Be sure to check out their new location in the State Street Plaza […]

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April 18, 2012
An Unexpected Turn: How My Career Plans Have Changed

By Amanda This week, I start a full-time position at Strella Social Media. I’ve been searching for words of wisdom to pass on… I could tell you that I have a great job, a great boss, and great clients, but then you might stop reading! But, honestly, nothing can do justice to what my experience […]

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April 11, 2012
Managing the Day-to-Day of Social Media

By Rachel Last week, I wrote a blog about the debate surrounding business owners’ decision to outsource their social media efforts or keep them in house. A reader named Joel Don posted a question asking how a company like ours handles these activities in terms of time management and cost. I’ve had a number of […]

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April 1, 2012
Social Media Management: The In-House vs. Outsourced Debate

By Rachel Strella One of the biggest debates in the social media management community is whether it’s better to manage social media in-house or outsource these efforts to an experienced third party. I’ve found those who favor keeping social media in-house often believe that only company employees have the necessary knowledge to communicate effectively on […]

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December 18, 2011
Social Media for Small Business: Hire, Contract or Walk Away?

The last time Tim McDonald and I collaborated together, we wrote “Social Media Manager vs. Community Manager,” which received a lot of attention. We knew we had to work together again and this time focus on an important issue for small business owners: when it’s time to hire help with social media efforts. Find out […]

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We offer full-service social media management including: content development, posting to designated social media channels, dedicated advertising campaigns, social media audience building, monitoring and engagement on social media sites, and monthly progress reports.

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Strella Social Media
1412 N. 6th Street
Harrisburg, PA 17102

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