By Ric Albano I’ve come across a lot of situations with new clients where they are having trouble getting access to their existing source files or getting their current providers to cooperate in many ways. So I’m share three business fundamentals that should be established when starting a website. 1. Establish Ownership. The first and […]
By Rachel If you’re like me, you might be intimidated by YouTube. While it’s easy to use and fun to watch videos, the thought of making a video can be a bit overwhelming. Maybe you’re camera shy or maybe you don’t know what to say. For me, I tend to be self-conscious and nitpick at […]
By Rachel Many businesses are unsure of how to effectively leverage social media as part of their marketing efforts. Some merely post messages once a year on their Facebook fan page or on Twitter only to say that social media ‘didn’t work’ for them. For a small business with limited resources, it might be difficult […]
The following is a guest post by SEO partner and friend, John Webster. Like it or not, a college degree does not offer the same advantage it once did. I am one of the lucky ones. I finished my college education in 1992. That simple accomplishment opened doors and helped me land my first job […]
The following is a guest blog by Mark Griffin of In HIS Name HR. Mark read our blog, “Two Years in Business: The Search for Balance Continues,” and decided he was not going to put his vacation on hold for another minute. I encouraged him to write a guest blog about balance – let it […]
Today’s blog is something a little different from our usual post… a video. Learn six simple steps to meet your business goals using social media. We use a HVAC company as an example. Click here to watch.
By Rachel I’ve been talking with a prospect for a few months about the possibility of utilizing social media for his local business. At first, he seemed really interested, but each time I speak with him, he has a different reason for hesitating. Most recently, he made the comment that social media might be ‘going […]
By Rachel Earlier this month, I wrote a blog celebrating my second anniversary in business, “Two Years in Business: The Search for Balance Continues.” It turned out that many readers identified with this blog and some even offered advices for how they find balance. A few of these responses resonated with me and thought I would […]
by Rachel I learned a hard lesson this week – and one that I often preach to others – so shame on me! Don’t make excuses! One of my blog subscribers sent me an email on Monday about the subject line in my blog posts. When I email the blog, the subject reads “Strella Social […]
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