Category: Business Advice

October 20, 2011
Fallacies & Fantasy’s: Deflating Social Media Myths

Every day, I talk with business owners who do not understand social media. They do not know what it is or how it works. I hope this blog will help to debunk some of the top social media misconceptions. Ok, ok, I’ll set up the page! Just because you have a Facebook page, does not […]

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October 10, 2011
Celebrating life beyond work!

Those of us who own a business understand how hard it is take time off. But, it’s important to take time away from your work for the reasons listed in both of these stories, "Lessons learned in business: take a break," and “3 days and 3 takeaways.” How quickly I forget. As I was agonizing over writing […]

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September 28, 2011
3 Days and 3 Takeaways!

On Monday, I returned from Michele Scism’s second live event called Take Action Get Profits in Orlando. Michele held the first event earlier this year in Dallas, which you can read about here. I’ve found that what Michele says is true: each time we attend an event, we learn something new because each time we […]

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September 21, 2011
I DO Care What You Had for Breakfast!

On Monday, we interviewed Ken Mueller proprietor of Inkling Media, for the first part of a two part series.   The second part this interview is posted below! I have clients and colleagues who find Twitter to be cumbersome. I know this is the favorite social network of many social media professionals, including you.  What do […]

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September 18, 2011
Social Media Success Secret: It's All in the Mindset! A Q&A with Ken Mueller...

The following is Q&A with Ken Mueller. Muller is the proprietor of Inkling Media, with 30 years of experience in the media industry. What things are most troubling for business owners who market their business using social media and how does your business help to solve these challenges? First – and most important – is […]

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September 11, 2011
Separating the Pro’s from the No’s: Finding the Right Social Media Manager for Your Business

More and more small business owners are looking to hire social media managers to help with their online marketing needs, but many of them are finding that they have more questions than answers when it comes to getting started. What can a social media manager do for a business? How does a business know it’s […]

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September 4, 2011
4 Small Business Social Media Woe’s & What to Do About Them!

For small business owners, there are plenty of social media “pains” that can hinder an effective social media presence. Here are a few tips for overcoming these obstacles. #1: Time: Don’t try to do it all Small business owners often wear many hats and tend to push marketing – including social media – to the […]

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June 20, 2011
Feeling the twinge of fear but still taking a leap of faith!

Have you ever taken a leap of faith? I sure did, almost a year ago when I started my business. It was a leap to invest the money into starting a business. It was another leap to decide to quit my job two months later and focus on the business full-time. It was a leap […]

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January 16, 2011
Caught in the Fishnet: Six Social Media Pitfalls to Avoid

I recently spoke to the group, ExecConnect PA, about social media maintenance. If applied correctly, you can create a strategy to accompany your social media efforts that takes just 15-30 minutes a day. Most in the group were surprised by this knowledge as they find themselves getting trapped in the fishnet of some common social […]

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