social media manager

“People Talk About Us,” Says Client About the Impact of Social Media

Strella Social Media  -  May 13, 2012  -  , , ,  -  No Comments
Every so often, we interview one of our management clients to ask them about their experience in social media. Cheryl Garman This month, we spoke with Cheryl Garman, Co-owner of Pazazzz, a unique and fabulous home décor shop located in Central PA. Be sure to check out their new location

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An Unexpected Turn: How My Career Plans Have Changed

Strella Social Media  -  Apr 18, 2012  -  , , ,  -  6 Comments
By Amanda This week, I start a full-time position at Strella Social Media. I’ve been searching for words of wisdom to pass on… I could tell you that I have a great job, a great boss, and great clients, but then you might stop reading! But, honestly, nothing can do

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Managing the Day-to-Day of Social Media

Strella Social Media  -  Apr 11, 2012  -  , , , , ,  -  4 Comments
By Rachel Last week, I wrote a blog about the debate surrounding business owners’ decision to outsource their social media efforts or keep them in house. A reader named Joel Don posted a question asking how a company like ours handles these activities in terms of time management and cost.

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Social Media Management: The In-House vs. Outsourced Debate

Strella Social Media  -  Apr 01, 2012  -  , , , , , ,  -  8 Comments
By Rachel Strella One of the biggest debates in the social media management community is whether it’s better to manage social media in-house or outsource these efforts to an experienced third party. I’ve found those who favor keeping social media in-house often believe that only company employees have the necessary

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Social Media for Small Business: Hire, Contract or Walk Away?

Strella Social Media  -  Dec 18, 2011  -  , , , , , , ,  -  No Comments
The last time Tim McDonald and I collaborated together, we wrote “Social Media Manager vs. Community Manager,” which received a lot of attention. We knew we had to work together again and this time focus on an important issue for small business owners: when it’s time to hire help with

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