Tag: strella social media

July 8, 2012
Social Media: It’s A Matter Of HOW You Will Engage…Not If You Will Engage!

Every other month, we interview one of our management clients to ask them about their experience in social media. This month, we speak with Sylvia Hepler, owner of Launching Lives, an executive coaching business.  Be sure to check out her blog, Facebook fan page, Twitter handle, YouTube channel, and LinkedIn Company Profile! There are still […]

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July 3, 2012
Independence Day Has Personal Meaning: A Look Back at Two Years of Business

By Rachel While our nation celebrates its independence, I’m having a “career freedom” celebration of my own.  Around this time two years ago, I took a leap of faith to be my own boss and start my business.  It was the one of the best decisions I’ve ever made and I’ve enjoyed sharing my experiences […]

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July 1, 2012
The Ups & Downs of Supporting A Business-Owning Wife

The following is a guest blog from my husband, Pete Strella. It’s been two years since Rachel began her social media company. As I reflect upon this anniversary, I’m experiencing the same time warp I often feel when looking back on life’s significant milestones. In some ways, it feels like Rachel just started her business […]

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June 26, 2012
Online Community Rally for Kitten/Family in Time of Need

By Amanda  Three weeks ago my kitten, EJ, was injured by my beagle, Bayle. Bayle snapped at EJ catching her around her neck and front left paw area. He did not mean to hurt her; he was only protecting his food.She immediately collapsed to the ground and couldn’t walk. She just rolled around on the […]

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June 24, 2012
6 Steps to Social Media Success

Today’s blog is something a little different from our usual post… a video. Learn six simple steps to meet your business goals using social media. We use a HVAC company as an example. Click here to watch.

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April 11, 2012
Managing the Day-to-Day of Social Media

By Rachel Last week, I wrote a blog about the debate surrounding business owners’ decision to outsource their social media efforts or keep them in house. A reader named Joel Don posted a question asking how a company like ours handles these activities in terms of time management and cost. I’ve had a number of […]

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April 8, 2012
Is Your Social Media Plan Factory-Assembled?

By Rachel Have you ever bought an all-in-one machine like a printer/scanner/copier or a washer/dryer combo? My husband and I recently bought a TV/DVD combo for our workout room. I enjoyed watching TV and he enjoyed watching DVD’s while we were on the treadmill. We thought we hit the jackpot.  Unfortunately, the DVD player stopped […]

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February 5, 2012
Twitter: A Social Medium for the Anti-Social

by Pete Strella I’m not the most avid user of social media. It’s not the media part that turns me away – I’ve spent more than a decade of my life writing for various print and online publications. I understand the value of sharing information. It’s the social part that gets me – I’m kind […]

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October 26, 2011
Anatomy of a Heckler

Remember in grade school when it was said that a boy who picked on the girl did it because he really liked her? The same might be true in the social media world… maybe the best form of flattery. Do you know a social media heckler? Heckler Profile Type 1: You know ‘that person’ who […]

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