Category: Social Media Manager

April 17, 2016
Social Media for Business: Setting the Record Straight

I was recently interviewed as part of an expert series for mediashower, in which I was asked several intriguing questions about my experience as a social media manager. I would like to share some of those questions – and my responses – with you, in hopes it will shed light on the ever-changing social media […]

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November 15, 2015
When Work Trumps Sister

In a previous blog, I said that there is no crying in social media – and that we can’t take things personally.  Imagine, however, what happens when your best friend and the person that you’ve had an instinct to protect is part of that equation.  Twenty seven years ago, I got a phone call that […]

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November 8, 2015
Working from Home + Working with Spouse = A Unique Reality

I work from home. And I work with my husband. All day… Every day… Depending on your preferences, this could be a dream job or your worst nightmare. For me, though, I only wish it were that easy to categorize.  Before you think I’m just trying to be funny, allow me to explain. I am […]

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October 18, 2015
Social Media Management: You Get What You Pay For

A few months ago, I bought an HP laptop from Wal-Mart. I thought I was getting a great deal on a functional and cute little device that I could take with me anywhere.  A few days after buying the computer, it shut off and would not re-start. I had to spend about three hours troubleshooting […]

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August 2, 2015
Social Media Manager: A Week in the Life

The job of a social media manager is often misunderstood, and something Lauren covered with zest in our last blog. I’ve also written about the focused customer service required of a social media manager as well as the myriad of nagging tasks. Just for fun... We decided to create a short video of life as […]

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July 27, 2015
6 Misconceptions About Social Media Management

When I tell people that I'm a social media manager, I often get a look akin to that of my dog, Lincoln, when I asked if she wanted to go to bed.  Whether or not the social media scene is booming or not, many people are still befuddled as to what it is that I […]

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July 19, 2015
Social Media Management: Outsourcing Requires Partnership

We recently ended our working relationship with client that was in pre-launch of his forthcoming business.  His primary goal, during this time, was to acquire 10,000 emails. We spent a few months working with him, and unfortunately, he did not get the result he wanted. But, he also didn’t take our advice. And, he tried […]

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February 8, 2015
I'm An Introvert: So What?

At a recent networking group meeting for Femfessionals Philadelphia, a woman approached me, introduced herself, and asked me about my business.  Within a few moments, she declared that I was different from the ladies in the group who engage in networking as a trade - and even indicated that I seemed to be an introvert. I […]

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February 1, 2015
5 Guidelines for Tackling Any Major Project

It's often said that if you want something done, give it to a busy person.  I'm living proof of that statement. Managing two to five social media accounts for 20 clients can sometimes make me crazy, but over the years I've developed systems that have helped me manage the myriad of tasks on my plate. […]

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