Category: Social Media Business

March 27, 2016
Working With My Wife: A Week In The Life

Working from home isn’t always what it seems, as Rachel showcases in her video, A Week In The Life Of A Social Media Manager. But working alongside your spouse is even more interesting. While I run my own show, I also help Rachel as her contracted Operations Director. Find out the real truth of what […]

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October 18, 2015
Social Media Management: You Get What You Pay For

A few months ago, I bought an HP laptop from Wal-Mart. I thought I was getting a great deal on a functional and cute little device that I could take with me anywhere.  A few days after buying the computer, it shut off and would not re-start. I had to spend about three hours troubleshooting […]

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June 7, 2015
Five Years in Business: You Get Out What You Put In

I welcome milestones simply because they offer perspective.  In preparation for this blog for my five-year business anniversary, I re-read some of my past posts as I achieved hallmarks in my business. It's funny the lessons I continue to learn - and how much of this is really just a maze. Each year, it's the […]

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April 19, 2015
For Social Media Managers, Customer Service is Core

It's been the ongoing assumption, a joke in part, that social media professionals spend their day 'playing on Facebook.'  But, we know the truth, especially social media managers. An average day as a social media manager is often mundane - and much less glamorous than it sounds.  The majority of our time is spent  executing  […]

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February 8, 2015
I'm An Introvert: So What?

At a recent networking group meeting for Femfessionals Philadelphia, a woman approached me, introduced herself, and asked me about my business.  Within a few moments, she declared that I was different from the ladies in the group who engage in networking as a trade - and even indicated that I seemed to be an introvert. I […]

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March 9, 2014
Entrepreneurship is Risky Business

If I’ve learned anything from being an entrepreneur, it’s that sometimes you have to take risks to get what you want.  And I’ve had my share of risks over the years.  In fact, I thought I would share my top three entrepreneurial leaps and my formula for deciphering. 1. Quitting my day job.  For some, […]

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February 16, 2014
Six Rules of Working from Home

With all the snow and ice we’ve had this winter, some folks (my husband included) have been forced to spend some days telecommuting. I decided to work from home in May and have learned it that it has its perks – and its challenges. Here are my top six tips to for making sure your […]

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August 11, 2013
Social Media Management: 4 Necessary, but Nagging Tasks!

  Ever have those small, detailed tasks that drive you nuts? Imagine being a social media manager! We are inundated with details that absolutely must be error-free.  In an effort to have some fun – and maybe vent just a little – we thought we would write about a few of our top ‘nagging’ tasks! […]

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December 26, 2012
The Connection Between Communications and Social Media

The following is a guest blog from my husband, Pete Strella. You never know what to expect when you’re meeting with potential clients, and Rachel has recently fielded some surprising questions when discussing her experience in being qualified to provide social media services for certain companies. When Rachel brought this to my attention, I didn’t […]

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