Category: Reflections

Last month, my husband and I took a much-needed vacation to Jamaica. We stayed at a Sandals Resort in Montego Bay. Prior to leaving, we saw a myriad of ads for the resort. They were full of the same – a couple in their 20s with six-pack abs and a rockin’ tan. I laugh, because […]

Last year, I wrote a post explaining why I do not make New Year’s resolutions. I don’t believe we should rely on a calendar to tell us it’s time to make a change. We should make a change, when it’s time to make a change. Yet, most do not. In fact, according to research, 92 […]

It’s unusual for me to feature someone on my blog, but every so often, someone inspires you. As my years in journalism have proved, we must capture those moments. My inspiration today comes from my friend, Jenifer Epstein. We met through a program facilitated by my executive coach and client, John Dame. As with many […]

Since I decided to take the leap into entrepreneurship eight years ago, I’ve experienced my share of stress. Navigating the ups and downs of running a company can never be underestimated.  Technology – especially unpredictable social media changes – have only magnified this stress. Add in recent significant staff changes and sudden personal setbacks – […]

It’s Memorial Day weekend. While I do not personally know someone who died serving our country's armed forces, I would like to take a moment to honor those who did. It’s their sacrifice that gave us our freedom – and one that many enjoy with this three-day weekend.  Because the holiday is observed every year […]

Running a business is hard work. Ask anyone who does it, and they’ll tell you, it’s no joke. You know what else is no joke? Two kids. While I’ve never given birth, nor did I have any desire to have children, I have acquired two kids – as a stepmother – and my singular conclusion […]

In a few short weeks, I will celebrate my fourth anniversary with #Strella Social Media.  Sometimes it feels like it has been every bit of those four years, and sometimes it feels like I’ve been in the game for a short period of time. Marc Anthony said, “if you do what you love, you’ll never […]

When I started this business in 2010, the world was my oyster. Social media was still relatively new and mysterious, particularly to the business community. In 2017, it’s a much different story. All I can say for sure is that I’m glad I got in the game early because it’s not the same. Blogging, alone, […]

I’m truly grateful for getting in the social media game early. Seven years of consistent blogging have helped my search engine rankings tremendously. As a result, we receive internet leads daily. There is a slight downfall, however, and that’s filtering through the myriad of spam leads. Just for fun, I decided to share five leads […]