Category: Opinion

May 26, 2014
Life Changes: Not Easy, But Necessary

This past Saturday marked six weeks since I’ve embarked on a journey that included moving two hours away from my home in Harrisburg – and to be on my own for the first time in my life. I’ve left behind my spouse, my family and my friends. I had a seemingly happy life in Harrisburg. […]

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May 11, 2014
The Power of One Connection

You’ve likely heard of the term ‘six degrees of separation,’ which simply means that we are connected to anyone and everyone in the world, by way of introduction, within six steps or less. Social media has taken this theory a step further with studies showing between three and five degrees of separation by users of […]

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April 13, 2014
Taking a Personal and Professional Leap of Faith

Risks mean different things to different people. An investor likely equates risk in terms of opportunity; a parent perhaps with danger.  As an entrepreneur, I consider risk compatible with the level of potential reward. As I said in a recent post, risks are tough because the outcome is uncertain.   But I believe risks are necessary […]

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March 30, 2014
3 Things I Learned About Navigating Life Transitions

You may have noticed that my blog has taken more of a personal approach in the recent weeks. Well, there’s a lot going on right now – in my personal and business life. There may be more to come on both, but for the purpose of this blog, I thought I would share some revelations. […]

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March 16, 2014
Quit Being a Victim of Busyness

Today is bittersweet for me. It’s the 14th anniversary of a fateful accident that changed my life forever.  If there’s anything I’ve learned about all of this – then and many years later – it’s that time is precious.  Yet, sometimes we don’t realize it until it’s too late or until circumstances require us to […]

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February 16, 2014
Six Rules of Working from Home

With all the snow and ice we’ve had this winter, some folks (my husband included) have been forced to spend some days telecommuting. I decided to work from home in May and have learned it that it has its perks – and its challenges. Here are my top six tips to for making sure your […]

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February 2, 2014
If You Want to Understand Social Media, Just Drop the ‘Media’

The following is a blog by Jim T. Ryan, a journalist, blogger and friend. He just joined the #Strella team last week as a freelancer and business development specialist.    Don't sweat, don't sweat, don't sweat, I told myself. It was my first meeting as a social media professional.  I haven’t been that nervous since […]

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January 12, 2014
Social Selling: Know Your Brand

My friend and web partner, John Webster, loves to challenge me. In fact, we engage in frequent debates on issues related to marketing and business.   John’s a fan of metrics – and he’s very good at using them to show clients how they are achieving the ROI they seek. I thought he would be pleased […]

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December 8, 2013
Tips for Communicating with the Hearing Impaired

Over the past 14 years, I’ve experienced gradual, but significant hearing loss.  A car accident, which left me with head trauma and subsequent hearing impairment, sealed my fate at a young age. Hearing loss is not something noticeably visible. Being a business owner, I want to focus on what I can bring to the table, […]

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