Social media is relationship marketing.
Getting out of my comfort zone to tell the story of Strella Social Media.
Over the past year, we’ve watched the business of social media evolve. Channels continue to change and each one requiring more specialized and detailed work – more so than ever before. As you can probably guess, it’s made my job as a social media manager challenging. But, not impossible. In fact, it’s helped to solidify our value as […]
I welcome milestones simply because they offer perspective. In preparation for this blog for my five-year business anniversary, I re-read some of my past posts as I achieved hallmarks in my business. It's funny the lessons I continue to learn - and how much of this is really just a maze. Each year, it's the […]
Risks mean different things to different people. An investor likely equates risk in terms of opportunity; a parent perhaps with danger. As an entrepreneur, I consider risk compatible with the level of potential reward. As I said in a recent post, risks are tough because the outcome is uncertain. But I believe risks are necessary […]
On Thursday, I held the first-ever Twitter 101 workshop and I’m very pleased by both its initial popularity (it sold-out) and the positive feedback from the attendees. I can’t take all the credit – in fact, I think most of it goes to the people who made it happen – our lunch sponsor, the fabulous […]
Every few months, we interview one of our social media management clients to ask them about their experience with social media. This month, we feature Laurie Gullo of Elle Salon LTD. You can join them online by “liking” their Facebook fan page, following them on Twitter, and following their Pinterest boards. Tell us about your […]
This past Saturday, the #Strella team - and their families - gathered at Rachel's house for the annual holiday party! We enjoyed food and drinks, a fun white elephant gift exchange, and some relaxed time together. Below are a few photos! To see more, check out our Team #Strella Pinterest board!
By Rachel I like to give myself deadlines for everything. It helps to keep me on track with my goals. Sometimes, however, I am a little too ambitious. Having set a launch date of November 5 for A Small Business Owner’s Guide to Social Media – when I just started in August – is a […]
Commitment to Excellence
Strella Social Media
1412 N. 6th Street
Harrisburg, PA 17102