March 23, 2014

Rachel Strella

Social Media in Regulated Industries: Practices Apply to All

Social media for regulated industries is a hot topic – and one that’s shrouded in mystery.  Cracking the code to this beast is a challenge due to the multiple layers of risk and the unclear rules surrounding how social media is legally categorized.

If there’s anything I’m up for, it’s a challenge, and one that I took head on as I prepared a ten minute presentation for the corporate clients at Marketingprofs.  Yes, this is a complicated subject, but the biggest takeaway is that there are universal best practices that can and should be applied to any business’s social media presence – regardless of whether or not that business is highly regulated.

Find out what they are…

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