Customer Service


How to Get Clients and Prospects to Respond to Your Emails

22

May 2016

How to Get Clients and Prospects to Respond to Your Emails

I make it a habit to take the time to respond to everything I receive via email – even inquiries for free advice. I may be one of the few, but I have to admit that it really bugs me when people do not offer the same courtesy. There are few types of emails I find receive the lowest response rate. Among them: -proposals (and...

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What Can Your Business Do About A Bad Google Review?

17

Jan 2016

What Can Your Business Do About A Bad Google Review?

Did your business receive a bad Google review? Are you fearful it will hurt your online reputation? I receive frequent requests to help businesses undo the probable damage of a poor Google review. Unfortunately, there is little that can be done to ‘fix it.’ It may be your first inclination to try to remove a negative review. You can flag the comment and write a...

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Social Media Management Just Got Better

10

Jan 2016

Social Media Management Just Got Better

Over the past year, we’ve watched the business of social media evolve. Channels continue to change and each one requiring more specialized and detailed work – more so than ever before. As you can probably guess, it’s made my job as a social media manager challenging. But, not impossible. In fact, it’s helped to solidify our value as goal-driven social media professionals committed to achieving results for our...

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03

May 2015

We Live In A Magic Pill Society

Last week, a small business owner client told me that some of his participants in a service-based program reported frustration and disappointment in the end result. He was very careful to explain what this program can and cannot do for them – and he was sure they understood that his job was to position them to acquire a result, but that he cannot guarantee that they will achieve it...

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26

Apr 2015

Social Media: Client Expectations vs. Reality

By Lauren Galli, #Strella Creative Director Famous musician, Frank Zappa said, “reality is what it is, not what you want it to be.”  In the social media management field, we are often forced to confront reality on a daily basis.  Our clients come to us with a grand vision for their social media, and they usually have some pretty lofty goals.  The number one facet...

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