Blog

Small Business Owners: The One Thing You Must Do

Rachel Strella  -  Feb 22, 2015  -  , ,  -  10 Comments
I’ve been trying to decide what to write about this week. I spend my days coordinating editorial calendars for clients, writing their content, and making sure every detail is in order. And, frankly, I’m usually a little fried by the time it comes to write my own blog post. (‘Cobblers

Read More

Social Media: When In Doubt, Defer

Rachel Strella  -  Feb 15, 2015  -  , , , ,  -  2 Comments
By Lauren Galli, #Strella Creative Director I’ve been managing social media accounts for about two years now, and I’ve seen successes and failures.  As a classic overachiever, I will never give a client less than my best, so failure is difficult for me.  If social media isn’t working to a

Read More

I’m An Introvert: So What?

Rachel Strella  -  Feb 08, 2015  -  , ,  -  6 Comments
At a recent networking group meeting for Femfessionals Philadelphia, a woman approached me, introduced herself, and asked me about my business.  Within a few moments, she declared that I was different from the ladies in the group who engage in networking as a trade – and even indicated that I

Read More

5 Guidelines for Tackling Any Major Project

Rachel Strella  -  Feb 01, 2015  -  , , ,  -  No Comments
It’s often said that if you want something done, give it to a busy person.  I’m living proof of that statement. Managing two to five social media accounts for 20 clients can sometimes make me crazy, but over the years I’ve developed systems that have helped me manage the myriad

Read More

Content Marketing: Should We Engage in Controversy?

Rachel Strella  -  Jan 25, 2015  -  , , ,  -  2 Comments
In response to the ‘become the hub’ idea in the recent blog, 4 Ways to ‘Ignite Content,’ one reader asked me how I feel about controversy – specifically as a way for businesses to differentiate themselves in the crowded online space. His inquiry is compelling – and it’s a question

Read More
Page 1 of 60123...102030...Last »
  • Subscribe To My Blog

  • Blog Categories