Social Media: Then and Now
in Business Advice, Reflections, Social Media for Business

Social Media: Then and Now

When I started this business in 2010, the world was my oyster. Social media was still relatively new and mysterious, particularly to the business community. In 2017, it’s a much different story. All I can say for sure is that I’m glad I got in the game early because it’s not the same. Blogging, alone, has changed the social media landscape dramatically. It’s most relevant...

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Rachel Strella

19 Feb 2017
Oh, The Leads We Get…
in Opinion, Reflections, Social Media for Business

Oh, The Leads We Get…

I’m truly grateful for getting in the social media game early. Seven years of consistent blogging have helped my search engine rankings tremendously. As a result, we receive internet leads daily. There is a slight downfall, however, and that’s filtering through the myriad of spam leads. Just for fun, I decided to share five leads we’ve received in the past few months – in no...

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Rachel Strella

05 Feb 2017
Three Tactics to Increase Revenue
in Business Advice, Entrepreneurship, Tips

Three Tactics to Increase Revenue

Last January was grim. Our biggest client experienced budget cuts, which didn’t allow them to continue working with us in 2016. We picked up some small clients and a few projects, but nothing that could equate to the loss we suffered. In March, I decided to hire an executive coach to help steer us in the right direction. It was an investment that kept us...

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2

Rachel Strella

29 Jan 2017
Entrepreneurs Are Not “Unemployed”
in Entrepreneurship

Entrepreneurs Are Not “Unemployed”

Last night, my husband and I decided to watch the movie, The Social Network. I’ve seen it before, but my husband had not, so of course, I was fine watching a movie about social media! There’s a scene in the movie that I can’t get out of my head… and it had nothing to do with social media. Sean Parker (played by Justin Timberlake), founder...

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5

Rachel Strella

22 Jan 2017
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