Lurkers, Take Note
in Facebook, Opinion

Lurkers, Take Note

By Lauren Galli, #Strella Creative Director When I was a little kid, I suffered from excessive curiosity, or in laymen’s terms; I was nosy.  My mom was constantly whispering “MYOB” in my ear, her abbreviated way of telling me to ‘mind my own business.’  She liked to let me know I wasn’t supposed to be in other people’s conversations; listening, but not contributing anything (like...

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Lauren Galli

23 Aug 2015
3 Facebook Features That Page Owners Can Actually Use
in Business Advice, Facebook, Social Media for Business, Tips

3 Facebook Features That Page Owners Can Actually Use

There are more changes coming to Facebook (surprise) and several are worthy of note, depending on your industry.  However, today, I want to share three Facebook features that any admin can and should be using! Facebook Call-To-Action Button. Earlier this year, Facebook rolled out the ‘call-to-action’ button, located on the cover photo of a fan page. Page admins can select the type of CTA they...

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Rachel Strella

16 Aug 2015
in Social Media Manager

Social Media Manager: A Week in the Life

The job of a social media manager is often misunderstood, and something Lauren covered with zest in our last blog. I’ve also written about the focused customer service required of a social media manager as well as the myriad of nagging tasks. Just for fun… We decided to create a short video of life as a social media manager, humorously cataloging one week in our...

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Rachel Strella

02 Aug 2015
Social Media Management: Outsourcing Requires Partnership
in Social Media for Business, Social Media Manager, Social Media Strategy

Social Media Management: Outsourcing Requires Partnership

We recently ended our working relationship with client that was in pre-launch of his forthcoming business.  His primary goal, during this time, was to acquire 10,000 emails. We spent a few months working with him, and unfortunately, he did not get the result he wanted. But, he also didn’t take our advice. And, he tried to do way too much – many times without any...

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Rachel Strella

19 Jul 2015
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