By Rachel While our nation celebrates its independence, I’m having a “career freedom” celebration of my own.  Around this time two years ago, I took a leap of faith to be my own boss and start my business.  It was the one of the best decisions I’ve ever made and I’ve enjoyed sharing my experiences […]

The following is a guest blog from my husband, Pete Strella. It’s been two years since Rachel began her social media company. As I reflect upon this anniversary, I’m experiencing the same time warp I often feel when looking back on life’s significant milestones. In some ways, it feels like Rachel just started her business […]

By Amanda  Three weeks ago my kitten, EJ, was injured by my beagle, Bayle. Bayle snapped at EJ catching her around her neck and front left paw area. He did not mean to hurt her; he was only protecting his food.She immediately collapsed to the ground and couldn’t walk. She just rolled around on the […]

Today’s blog is something a little different from our usual post… a video. Learn six simple steps to meet your business goals using social media. We use a HVAC company as an example. Click here to watch.

By Rachel I’ve been talking with a prospect for a few months about the possibility of utilizing social media for his local business. At first, he seemed really interested, but each time I speak with him, he has a different reason for hesitating. Most recently, he made the comment that social media might be ‘going […]

By Rachel  Earlier this month, I wrote a blog celebrating my second anniversary in business, “Two Years in Business: The Search for Balance Continues.”  It turned out that many readers identified with this blog and some even offered advices for how they find balance.  A few of these responses resonated with me and thought I would […]

by Rachel I learned a hard lesson this week – and one that I often preach to others – so shame on me! Don’t make excuses! One of my blog subscribers sent me an email on Monday about the subject line in my blog posts. When I email the blog, the subject reads “Strella Social […]

by Amanda My boyfriend and I just returned home from our annual rafting trip in West Virginia. It used to be a small group of 10 people and over the years, has grown to include 80. All of us were joking around saying in a couple more years we will be making an entire week […]

by Rachel I’ve been at a loss for writing inspiration lately. I usually have a lot to say, so this is unfamiliar territory for me. As I think about why I’m feeling this way, I consider that my nearly two years in business has left me exhausted. In fact, I haven’t taken a full day […]