Tag: small business advice


How to Balance Customer Wants with Needs

15

Oct 2017

How to Balance Customer Wants with Needs

In any business, there are times when we struggle between giving the client what they want vs. what will generate the best outcome for them. I encounter this dilemma often, primarily because people see something working for another business and they want to replicate that formula for themselves. This is a slippery slope simply because every business is different. The service or product, the target...

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Business Owners: Clarity Is Closer Than You Think

08

Oct 2017

Business Owners: Clarity Is Closer Than You Think

We just had our fourth quarter leadership meeting, which serves as a lesson for me to keep my focus.  It’s easy to get caught up in the day-to-day of running a business. My biggest takeaway from this meeting is the importance of being crystal clear on your core values. Any time I’ve lost my way, it’s because I was out of touch with my ‘why.’...

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How to Handle Requests for Your Time

08

May 2016

How to Handle Requests for Your Time

In response to my recent post, 12 business social media pet peeves, a Twitter friend asked me: “And what do you do about that 2nd to last? [I am] starting to ignore them – but then I feel bad!” For those of you who are curious, here is the ‘peeve’ she’s referencing: Making an initial connection with a company or business to then ask for...

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Five Years in Business: You Get Out What You Put In

07

Jun 2015

Five Years in Business: You Get Out What You Put In

I welcome milestones simply because they offer perspective.  In preparation for this blog for my five-year business anniversary, I re-read some of my past posts as I achieved hallmarks in my business. It’s funny the lessons I continue to learn – and how much of this is really just a maze. Each year, it’s the hope of coming out better, smarter, richer. Maybe. For me,...

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Sometimes Slow and Steady Wins the Business Race

21

Apr 2013

Sometimes Slow and Steady Wins the Business Race

Tonight, I had planned to relax. Having acquired several new management clients in the past few weeks and presented to handful of groups (in addition to the forthcoming presentation this Wednesday at the Business Women’s Forum), I felt like it was time to put my feet up. It is Sunday after all. But, like many of us experience in business… #*$^ happens. On this particular evening,...

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