5 Quick Sources of Social Media Content

Rachel Strella  -  Nov 10, 2013  -  , ,  -  1 Comments
As social media manager, I spend the majority of my day writing content for client social media sites and blogs.  Most of our clients send us information about their business, which helps us with the process of developing content. However, there are also a good number of times when we

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YouTube, Google+, Pinterest, Instagram: Will one of these supplemental social media channels work for you?

Rachel Strella  -  Mar 10, 2013  -  , , , , , ,  -  No Comments
Last week, I shared some guidelines for determining which of the “Big 3” social media channels – Facebook, LinkedIn and Twitter – are best for meeting your business goals.  Today I want to explain a few of the popular supplemental media and how they can be useful to your social

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Strella Social Media Celebrates the Holidays

Rachel Strella  -  Dec 05, 2012  -  , , , , , , , , , ,  -  No Comments
This past Saturday, the #Strella team – and their families – gathered at Rachel’s house for the annual holiday party! We enjoyed food and drinks, a fun white elephant gift exchange, and some relaxed time together. Below are a few photos! To see more, check out our Team #Strella Pinterest board!

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Explaining the Value of Social Media to a Reluctant Audience

Rachel Strella  -  Jun 20, 2012  -  , , , , , ,  -  11 Comments
By Rachel I’ve been talking with a prospect for a few months about the possibility of utilizing social media for his local business. At first, he seemed really interested, but each time I speak with him, he has a different reason for hesitating. Most recently, he made the comment that

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Personal Branding and the Job Search

Rachel Strella  -  May 27, 2012  -  , , , , , ,  -  No Comments
by Rachel This past week, I had an opportunity to speak at the Harrisburg University Social Media Summit on a panel called, “Social Networking and the Job Search.” The discussion was focused on how job seekers can use social networks to optimize their search. Here are some of my answers

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