Opinion

Social Media’s Biggest Myth

Rachel Strella  -  Jul 13, 2014  -  , ,  -  No Comments
This past week, I had six calls with prospective clients – all small business owners looking to capitalize on the on the tremendous opportunities of the social sphere. Typically, having this many leads would be extraordinary. But I’ve sometimes found it to be deflating. And here’s why…. Many believe that

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What You Should Know Before Overhauling Your Life

Rachel Strella  -  Jun 15, 2014  -  , , ,  -  2 Comments
For those of you who have not had a chance to learn of my recent journey, here’s the scoop:  In April, I moved to Norristown, which is outside of Philadelphia.  This move was personal and professional as I’ve left behind my lifelong home and all that came with it including

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Life Changes: Not Easy, But Necessary

Rachel Strella  -  May 26, 2014  -  , , , ,  -  5 Comments
This past Saturday marked six weeks since I’ve embarked on a journey that included moving two hours away from my home in Harrisburg – and to be on my own for the first time in my life. I’ve left behind my spouse, my family and my friends. I had a

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The Power of One Connection

Rachel Strella  -  May 11, 2014  -  , , , ,  -  No Comments
You’ve likely heard of the term ‘six degrees of separation,’ which simply means that we are connected to anyone and everyone in the world, by way of introduction, within six steps or less. Social media has taken this theory a step further with studies showing between three and five degrees

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5 Signs That You’re a Social Media Manager

Rachel Strella  -  May 04, 2014  -  , , ,  -  No Comments
By Lauren Galli, #Strella Social Media Creative Director A little over a year ago, I accepted a part-time position writing a couple of blogs a month.  I didn’t have the first clue about the diversity of social media, I just wanted to write.  Thirteen months later that small writing project has blossomed

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