Opinion


Social Media for Business: Setting the Record Straight

17

Apr 2016

Social Media for Business: Setting the Record Straight

I was recently interviewed as part of an expert series for mediashower, in which I was asked several intriguing questions about my experience as a social media manager. I would like to share some of those questions – and my responses – with you, in hopes it will shed light on the ever-changing social media industry. What are the biggest lessons you’ve had to learn...

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12 Business Social Media Pet Peeves

10

Apr 2016

12 Business Social Media Pet Peeves

Social media marketing is a dynamic, challenging and ever-changing industry. We’ve seen and experienced a lot of crazy scenarios – both on personal and business social media accounts.  In my last blog, I revealed our list of 12 social media pet peeves. These were mainly personal in nature, but common enough that anyone who uses social media can relate. It would only seem logical to...

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12 Social Media Pet Peeves

03

Apr 2016

12 Social Media Pet Peeves

We spend most of our day on social media, and as you can imagine, we’ve seen everything.  I thought it would be cathartic to share our top (mainly personal) social media pet peeves. Disclaimer: I share a lot of cat photos, which could be a pet peeve for you! 50 hashtags in a Facebook post Relentless selfies Animal social profiles Incessant political rants Those who...

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How Negativity Can Damage Your Brand

21

Feb 2016

How Negativity Can Damage Your Brand

When it comes to our personal social media accounts, we have several options for how we want to behave.  We can be the troll – always looking for a fight or we can be Suzie Sunshine – letting nothing get us down.  However, presentation counts and it’s important to limit negativity especially on business accounts. Typically, when you think of negativity, you think of the...

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