Opinion


How to Get Clients and Prospects to Respond to Your Emails

22

May 2016

How to Get Clients and Prospects to Respond to Your Emails

I make it a habit to take the time to respond to everything I receive via email – even inquiries for free advice. I may be one of the few, but I have to admit that it really bugs me when people do not offer the same courtesy. There are few types of emails I find receive the lowest response rate. Among them: -proposals (and...

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How to Handle Requests for Your Time

08

May 2016

How to Handle Requests for Your Time

In response to my recent post, 12 business social media pet peeves, a Twitter friend asked me: “And what do you do about that 2nd to last? [I am] starting to ignore them – but then I feel bad!” For those of you who are curious, here is the ‘peeve’ she’s referencing: Making an initial connection with a company or business to then ask for...

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Social Media for Business: Setting the Record Straight

17

Apr 2016

Social Media for Business: Setting the Record Straight

I was recently interviewed as part of an expert series for mediashower, in which I was asked several intriguing questions about my experience as a social media manager. I would like to share some of those questions – and my responses – with you, in hopes it will shed light on the ever-changing social media industry. What are the biggest lessons you’ve had to learn...

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12 Business Social Media Pet Peeves

10

Apr 2016

12 Business Social Media Pet Peeves

Social media marketing is a dynamic, challenging and ever-changing industry. We’ve seen and experienced a lot of crazy scenarios – both on personal and business social media accounts.  In my last blog, I revealed our list of 12 social media pet peeves. These were mainly personal in nature, but common enough that anyone who uses social media can relate. It would only seem logical to...

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