Opinion


Express Yourself

01

Oct 2017

Express Yourself

Who has Eminem and Phil Collins back to back on their iTunes? This gal! That might sound like an unusual pairing, but both artists resonate with me; both found release in their music.  For those who create, there’s an outlet of choice. For me, it’s writing. It’s cathartic to write blog posts, each week. Writing allows me to articulate the hundreds of passing thoughts in...

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Working. Through. Stress.

10

Sep 2017

Working. Through. Stress.

Since I decided to take the leap into entrepreneurship eight years ago, I’ve experienced my share of stress. Navigating the ups and downs of running a company can never be underestimated.  Technology – especially unpredictable social media changes – have only magnified this stress. Add in recent significant staff changes and sudden personal setbacks – and that stress shifts to overwhelm. Ask any Type A...

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The Art and Science of Sales

09

Jul 2017

The Art and Science of Sales

A recent conversation with internet marketing partner, John Webster (who inspires several of my blog post topics) got me thinking about sales. He shared a New York Times article from 2009, The Sales Profession: Attention Must Still Be Paid, by Ben Stein. The writer reveals what makes sales so challenging – yet so brilliant, when done correctly. He called sales a ballet. “When done right,”...

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3 Annoying Phrases Heard This Week

02

Jul 2017

3 Annoying Phrases Heard This Week

This past week, I heard a few phrases that made me cringe. Here’s my countdown… #3. Be brutally honest with me. When people ask for feedback with a preamble, to ‘be brutally honest’ with them, I often perceive that is the exact opposite. They are fearful of our response, so they think we’ll soften it if they appear open to criticism. It’s one of many...

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The Reality of Working from Home

04

Jun 2017

The Reality of Working from Home

When asked what I do for a living, my answer is always the same, “I am a stay-at-home mother and I work for a social media company.” Some people want me to elaborate on what it means to work for a social media company, as a stay-at-home mom is self-explanatory. Then there are people that respond with something like this… Ohh… you “work” from home....

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