Tag: strella

February 5, 2012
Twitter: A Social Medium for the Anti-Social

by Pete Strella I’m not the most avid user of social media. It’s not the media part that turns me away – I’ve spent more than a decade of my life writing for various print and online publications. I understand the value of sharing information. It’s the social part that gets me – I’m kind […]

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February 1, 2012
Pinterest Generates Ideas for All

By Kayla McClintock, Intern Created in March of 2010, Pinterest is a virtual pinboard that allows users to organize and share images from the web. After creating boards, the user “pins” a picture which is embedded with a link to the original site (another board).  Users have the ability to like, share, and even comment […]

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January 29, 2012
Why Trying to Be Perfect Equals Business Disaster

I've been battling a sickness since Thursday night, which means I'm only getting top priority work done - client work! I thought it would be an appropriate time to share this blog which originally appeared as a guest piece for Ken Mueller of Inkling Media. Did you ever start something never to finish? Come on, […]

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January 22, 2012
Reactions to SOPA/PIPA being stopped…for now

By Matt Hannaford, Relationship Manager SOPA and PIPA were pieces of legislation that had gained much momentum before running into the wall that is social media and the Internet. Looking to help stop online piracy, the bills sounded great in theory. However, in practice these bills would have taken things a bit too far. To […]

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January 11, 2012
What does YOUR brand look like?

By Matt Hannaford, Relationship Manager Michael Jordan. Tim Tebow. J-Lo. Lady Gaga. Howard Stern. Kim Kardashian. The Beckham’s. Rush Limbaugh. Steve Jobs. Love ‘em or hate ‘em, all of these people have a world-renown brand and they are just one person. When you hear these names, you think about something specific – perhaps Nike, a […]

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January 4, 2012
Is Your College Making the Grade?

There’s a perception that social media is ‘kid stuff,’ but, if used correctly, it’s a great tool for colleges and universities to attract new students as well as connect and engage with the current student body. It’s also a way to facilitate intercollegiate and staff communication. Here are a few reasons why college PR departments, […]

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December 31, 2011
A Time For Change!

Once again, Central PA Webster is in transition! This time, we’ve decided to make a big splash and change the name of the business to Strella Social Media! To find out why we decided to make the switch, click here to watch a YouTube video or read below! Why Strella Social Media? I wanted a […]

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December 29, 2011
Top 11 of 2011

This was my first full year in business and I’ve certainly learned a lot. Here are my top takeaways of the year, which I’m sharing in hopes that they may be helpful to other business owners. 11. We can do more collectively than by ourselves. One of the great things about social media is the […]

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December 21, 2011
Our Favorite Christmas Memory

by Strella Social Media staff Amanda Harrison, Marketing Manager: My favorite Christmas memory is putting on our Christmas sweaters and going to Christmas Candy Lane to see Santa. We would always go to Hershey Chocolate World first and get the biggest chocolate bar my parents would allow. Then we would go into Christmas Candy Lane, […]

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