It’s hard to believe that I’ve been a part of the #Strella team for 16 months before writing my first post. Needless to say, it’s time. In case you don’t know me yet, I’m Nathan. Rachel contracts my business to provide services for some of her clients, but I’m also her spouse – a.k.a. her […]
A client recently asked me about video sharing on Facebook as a result of an inquiry she received from her videographer. She’s referencing Facebook native video, which is making big waves in the social media universe. It’s competing with YouTube for views, so it’s important to understand the differences so you can decide the best […]
In a previous blog, I said that there is no crying in social media – and that we can’t take things personally. Imagine, however, what happens when your best friend and the person that you’ve had an instinct to protect is part of that equation. Twenty seven years ago, I got a phone call that […]
I work from home. And I work with my husband. All day… Every day… Depending on your preferences, this could be a dream job or your worst nightmare. For me, though, I only wish it were that easy to categorize. Before you think I’m just trying to be funny, allow me to explain. I am […]
A few months ago, I bought an HP laptop from Wal-Mart. I thought I was getting a great deal on a functional and cute little device that I could take with me anywhere. A few days after buying the computer, it shut off and would not re-start. I had to spend about three hours troubleshooting […]
We’re a nation of alarmists - plain and simple. We get hyped up over the smallest things, and it doesn’t take much to throw us into a tizzy. Social media has made this much worse, by allowing people to share their bizarre alarmist ideas, and do so in such an inaccurate fashion it could make […]
Social media can be fun -- and even funny! To lighten the mood and give you a chuckle from this crazy world of social media, here’s a 40-second video with my top five social media memes! Watch and enjoy!
There’s been talk of a ‘dislike’ or ‘empathize’ button on Facebook. I was not happy with the idea of a ‘dislike button,’ but I do think ‘empathize’ could be useful. As people scroll through the feed, some will ‘like’ a status but very few comment. It’s said that between 70-90 percent of social media users […]
Last week, I co-hosted a webinar with Metric Stream about the importance of brand protection in the digital area. While the presentation was primarily intended for those in regulated industries, the first segment is relevant to any business using social media today. The most significant takeaway is the importance of knowing what’s being said about […]
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