Social media for regulated industries is a hot topic – and one that’s shrouded in mystery. Cracking the code to this beast is a challenge due to the multiple layers of risk and the unclear rules surrounding how social media is legally categorized. If there’s anything I’m up for, it’s a challenge, and one that […]
by Rachel I recently spoke to two banking-related non-profit organizations: The Pennsylvania Credit Union Association (PCUA) and the Pennsylvania Association of Community Bankers (PACB). Both of these were challenging to present as the primary focus of my company relates tosocial media marketing for small businesses. However, if I learned anything from the research for these presentations, […]
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