By Rachel If you’re like me, you might be intimidated by YouTube. While it’s easy to use and fun to watch videos, the thought of making a video can be a bit overwhelming. Maybe you’re camera shy or maybe you don’t know what to say. For me, I tend to be self-conscious and nitpick at […]
By Rachel Many businesses are unsure of how to effectively leverage social media as part of their marketing efforts. Some merely post messages once a year on their Facebook fan page or on Twitter only to say that social media ‘didn’t work’ for them. For a small business with limited resources, it might be difficult […]
In my last blog post, I described a life-changing car accident that I was in involved in 12 years ago. The funny part is that I never intended to write a blog about the accident. It all started with an innocent post on Facebook that read: Today is the 12th anniversary of the accident that […]
The following is Q&A with Ken Mueller. Muller is the proprietor of Inkling Media, with 30 years of experience in the media industry. What things are most troubling for business owners who market their business using social media and how does your business help to solve these challenges? First – and most important – is […]
I’ve had some people label me a social media “expert” whenever I’m a guest speaker at various events. I have never really been comfortable with that term and here’s why: Reason #1: Social media hasn’t been around long enough for anyone to be considered an expert, especially me. Social media is one of the fastest […]
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