Tag: linkedin for b2b


LinkedIn for B2B Marketing: 4 Tips to Maximize Your Time

06

Dec 2015

LinkedIn for B2B Marketing: 4 Tips to Maximize Your Time

According to recent research,91 percent of B2B marketers use LinkedIn and 65 percent of B2B companies say they receive leads through LinkedIn (Marketing Charts). By spending a few minutes a day on this professional networking site, you can significantly expand your reach and generate qualified leads.  Maximize your time with these quick tips. Engage in groups. Pick a handful of the best targeted groups and...

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Leveraging LinkedIn to Propel B2B Sales

05

Jan 2014

Leveraging LinkedIn to Propel B2B Sales

I recently started a conversation on a LinkedIn group about social media channels and their usage in B2B sales. It seems a lot of folks know LinkedIn is a valuable outlet for B2B, but not many know how to use it transition leads beyond, “thanks for connecting, here’s what we do, if you ever need it call me.” Someone commented on the post and thoughtfully...

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