It’s an election year, which means controversial conversations abound. While in the company of friends, you might feel comfortable to speak freely on certain topics, but in daily conversation, it’s troublesome. And it’s even more important to remain cautious of the opinions shared on social media, especially if you’re trying to gain credibility for your business. […]
Social media marketing is a dynamic, challenging and ever-changing industry. We’ve seen and experienced a lot of crazy scenarios – both on personal and business social media accounts. In my last blog, I revealed our list of 12 social media pet peeves. These were mainly personal in nature, but common enough that anyone who uses […]
Sometimes I feel like a broken record when it comes to managing the expectations surrounding social media and what it can do for a business. I must provide a lot of education about what social media is and how it fits into the marketing pie. I find that these concepts need constant reinforcement. This blog is […]
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