Category: Reflections

February 24, 2019
Social Media and Sandals Montego Bay

A few weeks ago, my husband and I vacationed in Montego Bay, Jamaica. This was the second year we visited the island. Last year, we were supposed to go to Puerto Rico, but the hurricane derailed our plans. It was our goal to stay at a Sandals resort, simply because we were told they are […]

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February 10, 2019
The Argument for Automatic Email Responses

I just returned home from an eight-day vacation to Montego Bay, Jamaica. Before leaving Pennsylvania for my tropical respite from work and winter, I set my automatic reply on my email. It's what most people do when they will be out of the office for an extended time, correct? But just because many of us […]

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December 30, 2018
The Top Blog Posts of 2018

There’s no better way to wrap 2018 than by sharing the top blog posts of the year. Check out the top three reads from 2018 on the #Strella Social Media blog. Number 3. 10 Social Media Pet Peeves That Can Squash Your Professional Reputation. From what people want to post online to unworldly expectations about […]

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December 16, 2018
It’s OK to Question Authority

When I was in high school, my German teacher (who was also my Holocaust Studies teacher) said always to question authority. She didn't mean to do so in a belligerent or disrespectful way, but she wanted us to know it's alright to be curious. It's OK to question the powers that be when something doesn't […]

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November 11, 2018
Honor Veterans Today and Every Day

November is the month to give thanks, which is why it’s fitting that Veterans Day falls during this time. I am thankful for veterans, especially my Father, a disabled Army veteran. He believes in our country and he is willing to die to defend it. The military honor instilled in him carried over to our […]

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November 4, 2018
Has Social Media Gone to the Dogs? Maybe, But It’s Not All Bad.

Social media platforms, as effective as they are at keeping people connected and giving brands a way to build awareness and trust, sometimes (too often) become hostile environments. People vent and launch virtual attacks against one another when they don’t share the same views. From religion to sexuality to sports to politics to just about […]

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September 30, 2018
Why I Do What I Do

My time is not my own. Something I’ve said frequently, lately, almost to the point where it sounds like an excuse. It’s impossible to truly express what this means because I, myself, thought this was an excuse from others who told me the same over the years. Any business owner knows that time is not […]

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August 5, 2018
Social Media Internship: A Learning Experience For All

For the past few months, we’ve had the opportunity to welcome a summer intern named Lindsay Newton. Her 120-hour internship was the final requirement in order to obtain her Bachelors’ Degree in Communications from Penn State Harrisburg. We thought it would be fun to talk about the internship experience – from both her perspective and […]

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April 15, 2018
What I Wish I Would Have Known Before Starting A Business

I’ve been doing a lot of thinking about my eight-year trajectory as a business owner. There’s so much I didn’t know before I took the leap to run my own show – and I’m still learning. Whether you’re currently a business owner or you’re considering striking it out on your own, there’s always a lesson. […]

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