Category: Entrepreneurship

July 29, 2018
5 Tips to Help Small Business Owners Spend Time “On” Their Businesses (Really!)

As a small business owner and from working with small business owners, I’ve found that most of us share a common challenge: Finding time to work “on” our companies rather than just “in” them. Entrepreneurs that lead small companies wear many hats—operations, sales, marketing, and so on. When anything goes awry in any aspect of […]

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April 15, 2018
What I Wish I Would Have Known Before Starting A Business

I’ve been doing a lot of thinking about my eight-year trajectory as a business owner. There’s so much I didn’t know before I took the leap to run my own show – and I’m still learning. Whether you’re currently a business owner or you’re considering striking it out on your own, there’s always a lesson. […]

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February 25, 2018
Get Real: Sh*t Happens

It's hard to find encouragement for obstacles that occur in life. Simply put, not everything is roses. Sometimes, sh*t just happens. We all face crappy stuff. The car won’t start, we overslept, caught a cold, tripped on the steps… you name it. As a business owner, I encounter dozens of shi**y things all day. Clients […]

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October 8, 2017
Business Owners: Clarity Is Closer Than You Think

We just had our fourth quarter leadership meeting, which serves as a lesson for me to keep my focus.  It’s easy to get caught up in the day-to-day of running a business. My biggest takeaway from this meeting is the importance of being crystal clear on your core values. Any time I’ve lost my way, […]

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August 20, 2017
How to Avoid a Hiring Disaster

Imagine a regular work afternoon – let’s say it’s about 2:00 pm.  If you’re in marketing, you’re likely typing away on the computer – responding to emails, writing content, or planning a promotion for a client. Now, imagine if one of your employees got up from their desk and came back with a glass of […]

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June 18, 2017
Things Only Business Owners Understand

This past week was busier than usual. I took a vacation last weekend, and through Monday, so it was catch-up time on Tuesday, followed by the preparation of a huge announcement for my client taking place on Thursday. I knew the second half of the week would be intense and was grateful for the vacation, […]

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June 4, 2017
The Reality of Working from Home

When asked what I do for a living, my answer is always the same, “I am a stay-at-home mother and I work for a social media company.” Some people want me to elaborate on what it means to work for a social media company, as a stay-at-home mom is self-explanatory. Then there are people that […]

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April 30, 2017
Startup Era: Declining, Not Dying

In a post last week, Mark Schaefer questioned if we are reaching the end of the startup era. He argues that conglomerates like Facebook, who have virtually unlimited resources, destroy or acquire meaningful startups. While Mark is specifically speaking of tech businesses, companies like Walmart have been doing this for years – manufacturing a one-stop […]

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February 12, 2017
Business Owners: 3 Ways to Stay Organized and Avoid Overwhelm

As a business owner and a multi-account social media manager, I have a myriad of things competing for my attention during the day – with about a quarter deemed urgent and unexpected. It is easy to feel overwhelmed, and there are days I don’t know if I am coming or going. But, I’ve learned a […]

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