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Is Your Content Missing a Secret Element?

Strella Social Media  -  Nov 20, 2011  -  , , , , , , ,  -  1 Comments
Many ask me how to create ‘good’ content.  The secret is simply generating content that’s valuable to your audience. In order to do this, you’ll have to listen, ask, deliver and re-evaluate.  Here are simple 12 steps to help guide you through this process. 1. Listen first. Read what your audience

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Social Media: Eliminating Communication Barriers for Those with Disabilities

Strella Social Media  -  Nov 18, 2011  -  , , , , , , , , , ,  -  3 Comments
Last night, I had the pleasure of presenting to a group of deaf and hard of hearing (HOH) individuals through a program hosted by the Center for Independent Living of Central PA (CILCP). The program was made possible by a grant, which provided CART service and two interpreters. I, too,

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Need a Social Media Speaker?

Strella Social Media  -  Nov 17, 2011  -  , ,  -  No Comments
Rachel’s Most-Requested Speaking Topics: Social Media 101: Business Fundamentals Social Media: Rules of Engagement Using Social Media to Find a Job The Nuts and Bolts of Social Media Integrating Social and Traditional Media Social Media: Who Cares and So What? Small Business Marketing Fundamentals  Contact Rachel Today: info@strellasocialmedia.com (717) 649-4947

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Celebrating life beyond work!

Strella Social Media  -  Oct 10, 2011  -  , , , , , ,  -  No Comments
Those of us who own a business understand how hard it is take time off. But, it’s important to take time away from your work for the reasons listed in both of these stories, “Lessons learned in business: take a break,” and “3 days and 3 takeaways.” How quickly I forget. As

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Auto-DMs and @ Replies…When did robots take over?

Strella Social Media  -  Aug 28, 2011  -  , , , , , , , , , ,  -  2 Comments
By Matthew Hannaford, Business Development Manager for Strella Social Media Twitter is a great place to meet people and interact with consumers, friends, co-workers, and colleagues. However, the reason many businesses are on Twitter, and social media as a whole, is ultimately to drive consumers to a product or service.

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