“Why should I be on Twitter? No one cares what I’m doing and I don’t care what they are doing.” This is the most common answer for people who aren’t currently using the social media platform when asked about it. That’s the easy answer, but let’s dig a little deeper into why people give that […]
On Monday, we interviewed Ken Mueller proprietor of Inkling Media, for the first part of a two part series. The second part this interview is posted below! I have clients and colleagues who find Twitter to be cumbersome. I know this is the favorite social network of many social media professionals, including you. What do […]
By Matthew Hannaford, Business Development Manager for Strella Social Media Twitter is a great place to meet people and interact with consumers, friends, co-workers, and colleagues. However, the reason many businesses are on Twitter, and social media as a whole, is ultimately to drive consumers to a product or service. There are countless strategies that […]
Thanks to the Harrisburg Business Women's Group for allowing me to speak on May 10. I had more questions than answers and ended up breaking my responses into a two-part post! Click here to see Part 1! Below is Part 2. Would you recommend healthcare on Facebook? Healthcare is a tricky subject both because of the privacy […]
I was one of three e-marketing speakers at the Harrisburg Business Women’s Luncheon this past Tuesday. With just over ten minutes to speak on the topic of social media, I knew there would more questions than answers. I asked the attendees to write questions on an index card, in case I did not have a chance […]
I received a question this week that’s worthy of addressing: Q: I have a person in my social network who sends out updates probably 30 times each day - a definite “oversharer” who has other social media outlets linked to her Twitter! Not every tweet is appropriate for every site – (for example: LinkedIn which […]
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