Tag: content development

October 28, 2012
5 Tips for Writing Impactful Content

There is a saying among social media professionals that “Content is King.” Simply stated, posting valuable content is often what separates social media success from failure. This is a challenging step for many, but my rule of thumb is to know that you already have expertise, now you just need to share it in a […]

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September 12, 2012
Developing a Product: Brain Drain is in Content

By Rachel Contrary to popular belief, I do not spend my day entire playing on Facebook. In fact, I only log onto Facebook to reply to audience engagement for clients or to check in on a few brand pages.  Most of my time is actually spent on developing content as we’re responsible for the majority […]

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