Tag: branding

November 25, 2012
Think You Can't Make Your Brand Exciting? Meet Justin Leader from Special Risk!

Every other month, we interview one of our management clients to ask them about their experience in social media. This month, we are delighted to interview, Justin Leader of Special Risk Insurance Services, Inc. Be sure to connect with Justin on LinkedIn and follow Special Risk on Twitter. Justin, tell us about your business, your […]

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August 5, 2012
Get Over Your Fear of Video and Brand Your Business with YouTube

By Rachel  If you’re like me, you might be intimidated by YouTube.  While it’s easy to use and fun to watch videos, the thought of making a video can be a bit overwhelming. Maybe you’re camera shy or maybe you don’t know what to say. For me, I tend to be self-conscious and nitpick at […]

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July 15, 2012
The Moment of Truth: Getting Real as Brand

By Rachel I have been lying to you. Not a complete fib but a little piece of my personality has been withheld and it has been my own doing. For the past two years, my husband has encouraged me to be positive in my brand. And there is a lot to be said about positivity. […]

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January 11, 2012
What does YOUR brand look like?

By Matt Hannaford, Relationship Manager Michael Jordan. Tim Tebow. J-Lo. Lady Gaga. Howard Stern. Kim Kardashian. The Beckham’s. Rush Limbaugh. Steve Jobs. Love ‘em or hate ‘em, all of these people have a world-renown brand and they are just one person. When you hear these names, you think about something specific – perhaps Nike, a […]

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