Tag: social media management company

November 1, 2015
Social Media Management: A Simple, but Effective Approach

We recently submitted a comprehensive strategy to a construction company. This was one of the most complex strategies we’ve ever developed as they had dozens of local competitors and a variety of targets to reach. After spending about ten hours on research, we decided to take an approach that we believe will work for any […]

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October 25, 2015
The One Social Media Tactic That Works…

Now that #Strella Social Media is back in Harrisburg, we’ve been meeting with all of our local clients to check in with their efforts. We just finished the fourth meeting this past week, which has given us the opportunity to reinforce the one concept that will always be a win on social media…humanizing your brand! […]

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October 18, 2015
Social Media Management: You Get What You Pay For

A few months ago, I bought an HP laptop from Wal-Mart. I thought I was getting a great deal on a functional and cute little device that I could take with me anywhere.  A few days after buying the computer, it shut off and would not re-start. I had to spend about three hours troubleshooting […]

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October 11, 2015
Facebook Sharing: Ignorance is Bliss

We’re a nation of alarmists - plain and simple.  We get hyped up over the smallest things, and it doesn’t take much to throw us into a tizzy.  Social media has made this much worse, by allowing people to share their bizarre alarmist ideas, and do so in such an inaccurate fashion it could make […]

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October 4, 2015
Top 5 Social Media Memes

Social media can be fun -- and even funny! To lighten the mood and give you a chuckle from this crazy world of social media, here’s a 40-second video with my top five social media memes! Watch and enjoy!    

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September 27, 2015
Small Business Growth Is Overcoming Excuses

I’ve never been a visionary.  I know, I know. I’m a business owner – how could I not be a visionary? But, I admit it. As a social media manager, I have a myriad of endless details to manage so at least my skills are in line with my trade! But, as we experience growth […]

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September 20, 2015
The Facebook Button Doesn’t Matter, But This Does

There’s been talk of a ‘dislike’ or ‘empathize’ button on Facebook.  I was not happy with the idea of a ‘dislike button,’ but I do think ‘empathize’ could be useful. As people scroll through the feed, some will ‘like’ a status but very few comment. It’s said that between 70-90 percent of social media users […]

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September 13, 2015
3-Step Formula to Winning the Battle with Time

We live in an era of “time poverty” with no end in sight. A recent article in The Economist explained that, for hundreds of years, time has been understood in relation to money.  According to the article, “once hours are financially quantified, people worry more about wasting, saving or using them profitably.” Being connected 24/7 has […]

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August 30, 2015
Brand Monitoring: Critical in the Digital Era

Last week, I co-hosted a webinar with Metric Stream about the importance of brand protection in the digital area. While the presentation was primarily intended for those in regulated industries, the first segment is relevant to any business using social media today. The most significant takeaway is the importance of knowing what’s being said about […]

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Discover social media solutions tailored just for you, featuring strategy, audit & research, immersive content planning, insightful consulting sessions, and innovative branding & idea generation. Our full-service management encompasses asset creation, detailed analysis reports, and community engagement, guaranteeing a seamlessly crafted brand experience.

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Strella Social Media
1412 N. 6th Street
Harrisburg, PA 17102