Twitter


01

Jan 2012

Unlocking Twitter Terminology

One Page Guide to Twitter Terminology Twitter handle – Think of your “handle” as Twitter’s version of an email address or website URL, but instead of @something.com or www, there is an “@” symbol before your Twitter username. For example, my Twitter handle is @RachelStrella Follower – On Twitter, you don’t “friend” someone or “like” a company page, you “follow” them Tweet – When you...

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Ill with the Twitter Bug: 3 Reasons Why You Need to Bite

30

Oct 2011

Ill with the Twitter Bug: 3 Reasons Why You Need to Bite

I’ll be the first to admit the Twitter wasn’t always my cup of tea. Like a lot of people, Twitter left me more confused and overwhelmed than engaged.                      Most of the big players in social media use Twitter so heavily that I was determined to figure out its mojo.  Last month I purchased Jeffrey Gitomer’s webinar, “I Tweet, Therefore I Am,” and found it to...

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You Give Social Media Management a Bad Name: Part I – The “Tweet-for-Hires”

03

Oct 2011

You Give Social Media Management a Bad Name: Part I – The “Tweet-for-Hires”

Can’t seem to fit social media into your day? You’re not alone. Many business owners drop marketing and social media to the bottom of their long to-do list. You might even consider outsourcing your efforts to a social media manager since you can’t seem to find the time and you’re not really clear on what you’re supposed to be doing. But, what does a social...

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25

Sep 2011

Why Tweet?

“Why should I be on Twitter? No one cares what I’m doing and I don’t care what they are doing.” This is the most common answer for people who aren’t currently using the social media platform when asked about it. That’s the easy  answer, but let’s dig a little deeper into why people give that answer. “Why should I be on Twitter?” – “I don’t...

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28

Aug 2011

Auto-DMs and @ Replies…When did robots take over?

By Matthew Hannaford, Business Development Manager for Strella Social Media Twitter is a great place to meet people and interact with consumers, friends, co-workers, and colleagues. However, the reason many businesses are on Twitter, and social media as a whole, is ultimately to drive consumers to a product or service. There are countless strategies that can be used to accomplish this end goal. Some businesses...

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