Twitter


Take Twitter to the Next Level

26

May 2013

Take Twitter to the Next Level

Last week, I taught my first-ever Twitter 201 workshop at Central Penn College. The workshop registrants consisted of both Twitter 101 attendees and Twitter users who wanted to go beyond the basics of Twitter. We touched on the following areas of Twitter advancement: Finding a niche and voice Leveraging content, hashtags, and mentions Building a relationship with followers Finding leads Creating a branded Twitter hashtag...

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The Perfect Tool For Unlocking Twitter’s Potential

17

Mar 2013

The Perfect Tool For Unlocking Twitter’s Potential

Of all the social media channels, Twitter is the most difficult to understand and use, especially for those who are unfamiliar with other popular forms of social media. Words like “hashtag,” “re-tweet” and “handle” can seem like a mysterious foreign language, and the 140-character limit makes using Twitter even more challenging. These factors keep many from using Twitter and leveraging the amazing potential it offers...

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‘The Big 3’ Social Media Channels

06

Mar 2013

‘The Big 3’ Social Media Channels

I often receive calls from business owners who immediately ask me, “Can you set up my Facebook fan page for me?” I tell them that I can take care of that for them, but I then follow up by asking, “Why Facebook?” Here are a few of the typical responses I get: Oh, well we want to do social media. Isn’t that what we need...

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8 Twitter Best Practices

20

Feb 2013

8 Twitter Best Practices

Of all the popular social media channels, I’d say that Twitter is probably the most intimidating. But once you learn its unique language of tweets, hashtags, and handles, Twitter opens up a world of opportunities to promote your cause or business. For those of you new to Twitter or new to using it for business, here are eight best practices to help you find your...

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