Social Media Mistakes


5 Social Media Mistakes PLUS the Number 1 Mistake to Avoid

22

Jul 2018

5 Social Media Mistakes PLUS the Number 1 Mistake to Avoid

Navigating the world of social media marketing doesn’t have to be a nerve-wracking experience. Knowing what to say and when to say it is probably the easiest way to summarize what your core strategy should be to get real results in terms of visibility as well as profitability. When talking about social media marketing, it is just as important to invest some time in understanding...

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Social Media Marketing: The #1 Mistake Businesses Make

11

Sep 2016

Social Media Marketing: The #1 Mistake Businesses Make

I was recently asked to identify the #1 mistake businesses make with their social media marketing. I can think of dozens of mistakes. It all depends on the type of business and the structure of the company. However, there is one mistake I see time and time again – so often, that I am compelled to label it the #1 mistake and that is… delegating...

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5 Small Business Social Media Marketing Mistakes and How to Fix Them

29

Aug 2016

5 Small Business Social Media Marketing Mistakes and How to Fix Them

Some business owners are polarized when it comes to the success of social media marketing efforts. Some swear by it while others say it just doesn’t accomplish much of anything. It’s been our experience that those businesses who struggle with social media ROI are not leveraging it correctly. We’ve developed this list of common social media mistakes in order to help businesses actualize the benefits...

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Social Media Success: 5 Critical, But Commonly Overlooked Factors

05

Jun 2016

Social Media Success: 5 Critical, But Commonly Overlooked Factors

To achieve social media success, a myriad of factors must be present – all of which work in tandem to deliver a positive end result. However, I find there are a few pieces continually overlooked. To ensure social media success, check that you’ve included these five elements. A clearly defined audience. I’m amazed how many people tell me their ideal customers include ‘everyone.’ While anyone...

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5 Bogus Social Media Beliefs

15

May 2016

5 Bogus Social Media Beliefs

If I had to define social media for business, I would say that it’s an online communications tool, which helps to establish new relationships, enhance current relationships and increase awareness. The reason it’s so powerful is because we have a platform to instantly reach millions of people, furthering our opportunity to expand our reach beyond any other means we’ve ever had before. But, that doesn’t...

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