Fear

Social Media in Highly Regulated Industries: It’s Complicated!

Rachel Strella  -  Sep 14, 2014  -  , , , , , , , , , ,  -  No Comments
It’s increasingly evident that social media plays a huge role in today’s business world. Yet, there are a significant amount of highly regulated businesses that are slow to adopt social media because of fear.  There’s a lot of complexity regarding what a business can or cannot do as well as

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Watch Out for Big Brother: Getty Images Strong Arms Unsuspecting Small Businesses

Rachel Strella  -  Sep 07, 2014  -  , , , , ,  -  14 Comments
Two weeks ago, one of our clients received a letter from Getty Images requesting $780 for an image used on their website. Getty Images claimed that my client did not purchase the license required for use of the image and thus they were in violation of copyright law. As a

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Taking a Personal and Professional Leap of Faith

Rachel Strella  -  Apr 13, 2014  -  , , , ,  -  4 Comments
Risks mean different things to different people. An investor likely equates risk in terms of opportunity; a parent perhaps with danger.  As an entrepreneur, I consider risk compatible with the level of potential reward. As I said in a recent post, risks are tough because the outcome is uncertain.   But

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3 Things I Learned About Navigating Life Transitions

Rachel Strella  -  Mar 30, 2014  -  , ,  -  2 Comments
You may have noticed that my blog has taken more of a personal approach in the recent weeks. Well, there’s a lot going on right now – in my personal and business life. There may be more to come on both, but for the purpose of this blog, I thought

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Social Media in Regulated Industries: Practices Apply to All

Rachel Strella  -  Mar 23, 2014  -  , ,  -  No Comments
Social media for regulated industries is a hot topic – and one that’s shrouded in mystery.  Cracking the code to this beast is a challenge due to the multiple layers of risk and the unclear rules surrounding how social media is legally categorized. If there’s anything I’m up for, it’s

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