by Rachel Last week, I held a webinar called, “Social Media ROI for Small Business” as a way to help build my list and begin generating interest in my product. I participated in several co-hosted webinars when promoting Social Media Manager Profits (SMMP), but Michele took the lead on marketing so I was unaware of […]
By Joel Don Moore’s law is a truly great thing. It makes your Wi-Fi connection super-speedy, enables smartphones to work as fast as desktop PCs and delivers TVs that are larger, yet thinner, lighter and jam-packed with all kinds of cool features. If you apply the law to social media marketing, it’s not necessarily so […]
By Rachel Recently, Mark Shaefer wrote a blog entitled, “How the physics of social media could kill your marketing strategy.” He states that while the amount of available information continues to grow exponentially, our capacity to process it all remains the same. At the same time, the glut of content available on the internet and […]
By Ric Albano I’ve come across a lot of situations with new clients where they are having trouble getting access to their existing source files or getting their current providers to cooperate in many ways. So I’m share three business fundamentals that should be established when starting a website. 1. Establish Ownership. The first and […]
By Rachel If you’re like me, you might be intimidated by YouTube. While it’s easy to use and fun to watch videos, the thought of making a video can be a bit overwhelming. Maybe you’re camera shy or maybe you don’t know what to say. For me, I tend to be self-conscious and nitpick at […]
By Rachel Many businesses are unsure of how to effectively leverage social media as part of their marketing efforts. Some merely post messages once a year on their Facebook fan page or on Twitter only to say that social media ‘didn’t work’ for them. For a small business with limited resources, it might be difficult […]
The following is a guest post by SEO partner and friend, John Webster. Like it or not, a college degree does not offer the same advantage it once did. I am one of the lucky ones. I finished my college education in 1992. That simple accomplishment opened doors and helped me land my first job […]
The following is a guest blog by Mark Griffin of In HIS Name HR. Mark read our blog, “Two Years in Business: The Search for Balance Continues,” and decided he was not going to put his vacation on hold for another minute. I encouraged him to write a guest blog about balance – let it […]
Today’s blog is something a little different from our usual post… a video. Learn six simple steps to meet your business goals using social media. We use a HVAC company as an example. Click here to watch.
Commitment to Excellence
Communication
Service
Relationships
