Today’s blog is something a little different from our usual post… a video. Learn six simple steps to meet your business goals using social media. We use a HVAC company as an example. Click here to watch.

By Rachel I’ve been talking with a prospect for a few months about the possibility of utilizing social media for his local business. At first, he seemed really interested, but each time I speak with him, he has a different reason for hesitating. Most recently, he made the comment that social media might be ‘going […]

By Rachel  Earlier this month, I wrote a blog celebrating my second anniversary in business, “Two Years in Business: The Search for Balance Continues.”  It turned out that many readers identified with this blog and some even offered advices for how they find balance.  A few of these responses resonated with me and thought I would […]

by Rachel I learned a hard lesson this week – and one that I often preach to others – so shame on me! Don’t make excuses! One of my blog subscribers sent me an email on Monday about the subject line in my blog posts. When I email the blog, the subject reads “Strella Social […]

by Amanda My boyfriend and I just returned home from our annual rafting trip in West Virginia. It used to be a small group of 10 people and over the years, has grown to include 80. All of us were joking around saying in a couple more years we will be making an entire week […]

by Rachel I’ve been at a loss for writing inspiration lately. I usually have a lot to say, so this is unfamiliar territory for me. As I think about why I’m feeling this way, I consider that my nearly two years in business has left me exhausted. In fact, I haven’t taken a full day […]

By Rachel Last month, I had an opportunity to speak at the Harrisburg University Social Media Summit on a panel called, “Social Networking and the Job Search.” The discussion was focused on how job seekers can use social networks to optimize their search.  The panelists had a lot to offer and I felt it could […]

by Amanda Attending the Harrisburg University Social Media Summit for the second year in a row, I chose to check out the "Social Media & Game Development" panel. We have a few clients that use the gaming side of social media, such as foursquare, but I was interested to hear how I could learn more […]

by Rachel This past week, I had an opportunity to speak at the Harrisburg University Social Media Summit on a panel called, “Social Networking and the Job Search.” The discussion was focused on how job seekers can use social networks to optimize their search. Here are some of my answers to questions that were asked […]